Water technology company A. O. Smith has acquired Wisconsin-based water treatment company Water-Right for $107 million in cash, subject to customary adjustments.

9Apr - AO smith

Image: A. O. Smith has acquired Water-Right including all its subsidiaries, real estate, and a sister company. Photo: Courtesy of Gerd Altmann from Pixabay.

Water-Right is a family-owned business based in Appleton, Wisconsin, provides water quality solutions with a complete line of residential and commercial products and systems for a wide variety of applications, including solutions for problem well water.

A. O. Smith said that it has acquired Water-Right including all its subsidiaries, real estate, and sister company Mineral-Right.

Water-Right products are sold under the brands names Evolve, WaterCare, Sanitizer Series, Impression Series and CustomCare products.

In addition to the advanced and innovative product solutions, Water-Right has a retail facility, Water-Right Services, and a state-certified lab, Clean Water Testing, specializing in water analytical services.

A. O. Smith president and chief executive officer Kevin J. Wheeler said: “The acquisition of Water-Right squarely supports A. O. Smith’s growth trajectory in water treatment and enables A. O. Smith to expand beyond its strong presence in the direct-to-consumer and retail spaces with Water-Right’s capabilities in the wholesale and independent water quality dealer channels.

“With its exceptional market knowledge, established relationships and array of training programs, Water-Right is the ideal fit as the newest member of the A. O. Smith family. It is an innovative, family-run and Wisconsin-based company that takes great pride in addressing customers’ problem water needs with the highest level of care.”

A. O. Smith said that Kurt Gruett, Guy Gruett and Greg Gruett will continue to lead the Water-Right businesses, while the founder Glenn Gruett is expected to provide insight and business counsel.

The Water-Right offices are expected to continue their base in Appleton, Wisconsin, and Mineral-Right would remain in Phillipsburg, Kansas.

Water-Right president Kurt Gruett said: “We’re honored and excited that the business founded and nurtured by my father and expanded by my brothers and me is finding a long-term future home with A. O. Smith, an innovative and global leader in water technology.

“We’re confident that A. O. Smith – with its global capabilities and manufacturing expertise – will be able to take Water-Right and its family of products to the next level.”