Royal Laundry, a US-based privately owned commercial laundry on the West Coast, washes one million pounds of laundry a week for more than a hundred Northern California hotels using VASKA’s green laundry solutions in its three tunnel systems.
Royal Laundry has been a key commercial laundry service provider in the Bay Area for 47 years. When Royal began to encounter challenges with their previous chemical supplier, Royal’s president Don Luckenbach, decided to look for alternatives. Don toured key plants across the US to look for formulas that would meet his quality and performance criteria and asked for proposals from the top contenders. When VASKA’s Chief Executive Officer Julia Fry proposed tests using her green formulas, he was skeptical. After a successful 10-day test on their tunnel, he was ready to give the go ahead. Months later the changes at Royal are tangible to Luckenbach, Now when I walk into the plant in the morning I am greeted by the smell of lavender, and it makes me feel good that I am making a contribution to the health of our employees and the environment.
Washing millions of pounds to the standards of Royal’s luxury hotel customers in the San Francisco hospitality industry requires complex chemical formulas that have traditionally contained phosphates, petroleum-based surfactants, and toxic solvents.
According to Mike McFillin, VASKA’s head of technical sales, We are competing load for load on price and quality with traditional chemical approaches, and the fact that we are not dumping petroleum-based detergents and solvents into the plant outflow makes a significant contribution to improving local water quality.
Julia Fry states, VASKA is passionate about cleaning without poisoning the planet. We’ve proven that green chemistry can provide quality superior to toxic laundry chemicals. There is no reason to continue damaging linens, workers’ safety, and polluting the Bay, when there are safe, viable options. We’re deeply committed to health, safety, and linen quality, and it shows in our results.
VASKA is a US-based producer of green, botanically based laundry care products.