Exide Technologies expects the new business entity will serve the industrial energy and transportation markets in South America with electrical energy storage products manufactured at the Exide facilities globally, to help its ReStore Energy Systems division to penetrate the growing markets for renewable energy applications such as solar, wind and hybrid electric vehicles.

Exide Technologies do Brasil will be marketing a range of vented and valve-regulated lead-acid technologies and lithium ion batteries for motive power, network power and transportation applications in South America.

The new company will use Exide brand-name portfolio and Absolyte, Marathon, Sprinter, GNB Flooded Classic, and Fulmen brands to market these energy storage products.

Gordon Ulsh, CEO of Exide Technologies, said: “With the establishment of Exide Technologies do Brasil, our company is better positioned to capitalize on the growth potential for stored electrical energy markets in the South American region.

“The company’s new entity in South America gives Exide better access to our existing customers and potential customers, with the opportunity to market specific solutions for local needs.”